Selling to both retail and trade customers online shouldn’t mean compromising on either experience. AB Commerce gives B2C, B2B and hybrid retailers the flexibility to manage different customer groups, account-specific pricing, multiple price books, stock and ordering, all within one powerful eCommerce platform.

Our extensive work with hardware retailers and builders merchants has given us particular expertise in the demands of trade eCommerce, where large product ranges, customer-specific terms, ERP and EPOS integrations and multi-location stock can all come into play.

We’ve used over 20 years of eCommerce experience to build that knowledge into AB Commerce helping retailers make it easier for their trade customers to buy online, while reducing the administration required behind the scenes.

Powerful B2B eCommerce, built around your business.

Transform your Sales Environment​
  • Dual B2C/B2B functionality within one website – your web team can manage both offerings from the same platform.

  • Systems Integration to a range of ERPs so orders can flow through seamlessly.

  • Dedicated, Authenticated Customer Groups for your B2B customers, with easy Reorder screens, Previous Order History and Back in Stock alerts and more.

  • Private Product Catalogue functionality where you can tailor your offering.

  • Customisable Price Books & VAT calculations per region

  • Multiple Order Grouping – individual buyers can work simultaneously, and the system will group and process the orders in bulk.

List functionality for B2B accounts

Some of our B2B clients

What our clients have to say

Thanks very much!  It has been a pleasure to work with all the team at Magico. Very efficient company and very easy to deal with! We would highly recommend Magico to anyone who is serious about their online presence and we look forward to working with them in the future to continue to grow our business.

Ken Matthews, Toolfix.ie