Our promise is continuous innovation, throughout 2019 our team were busy enhancing the AB Commerce Platform ensuring that your online store is working hard for you.
Below is a summary of the Upgrades delivered in 2019
Google Shopping Integration
Start a Google Shopping campaign with our new Google Shopping Integration. Google Shopping is one of the most effective ways to sell products, it allows you to feature your products visually at the top of Google search results. Start your campaign today with our AB Commerce Google Shopping Integration
New Video Widget
Make an impact with Product Videos, if a picture can tell a story of a thousand words imagine what a video can do ! Use product videos to sell your products and you can now Upload a Video to your Product Content . Do you have some exciting company news to share or have you or your store been featured in a video, you can now share it by Adding a Video Widget to your Non Product Pages.
Add Downloadable Files to Product
Add Product Instructions or Additional Information as a Downloadable File to your product content. Upload a Word doc, PPT, PDF or image to enhance your product content and provide more detail.
Gift Voucher Codes
Create a Gift Voucher Code that can be redeemed during Check Out, its quick and easy and a great way to boost sales.
Tiered Pricing
Reward your customers for purchasing in larger quantities by offering discounted prices using our Tiered Pricing functionality.
Trade Pricing
Do you trade B2B ?, you can now add Trade Prices to your products, see the Pricing Instructions when adding a New Product
Schema MarkUp to enhance SEO
Schema MarkUp is one of the latest forms of SEO optimisation. It helps Search Engines such as Google return more informative results. We have now added Schema MarkUp to all our websites which will tell Search Engines what your data means and not just what it says.
Recaptcha added to Contact Us Forms
Spam is a universal challenge, to overcome this we added the latest version of Recaptcha to all abcommerce contact forms. Don’t worry the latest version won’t drive you mad with crazy letters and trying to find the red car in pictures but works in the background to allow a seamless connection with your customer.
Ability to Disable Delivery Collection Information
We are aware that not all courier companies will accept specific Delivery Information, this can cause frustration for a customer and reflect badly on the Retailer if the customer provides information that is then ignored. You can now turn off the Delivery Information field on your website by contacting the AB Commerce Help Desk.
Add a Gift Message
Allow your customers to add a Gift Message to personalise their order and provide that extra service that will keep them coming back to you ! More information on Adding a Gift Message
Ability to collect Billing Details
In preparation for PSD2 we have added the option to collect Billing Details during checkout.
Private Catalogues
It’s never been easier to set up a Private Catalogue for your corporate clients, they can login to their own portal and only see information that is relevant to them.
Linked Microsites
Do you want to highlight a specific brand, product or campaign ? A microsite can help you achieve this. Using AB Commerce you can now set up a microsite that is linked to your main website so there is no need for a separate catalogue. This is also possible for B2B clients who wish to set up sites on behalf of their clients.
Segmentify
We are happy to announce that we can now offer an integration with the personalised product recommendations provider, Segmentify. For more information see https://www.segmentify.com/
Mail Chimp Integration
Your email strategy is very important for driving sales during the festive season. We believe that targeted emails are particularly important during a time when customers inboxes are exploding with emails. Over the past few months we have been making improvements and our Mail Chimp Integration V.2 is now live
As a result AB Commerce is now sending Mail Chimp all the order and basket information for customers who have opted into your newsletter since your AB Commerce website went live. Use this to send personalised emails to a specific target audience based on their previous order history or previous browsing history when they have added items to their basket. For more information see Sending Targeted Personalised Emails
Control the Sort Order of your Product Listings
We all know how important it is to appear on the first page of the Search Results page, the same is true for products on your Product Listing pages. You want to ensure that your top selling products, top brands, most profitable products or most searched for products are displayed in the best position possible. We have taken away the black magic and the control is now in your hands to decide what products should appear first under each category . Find out more at Changing Sort Order First Page Listings
Google Tag Manager Integration
Google Tag Manager (GTM) is a free tool that allows you manage and deploy marketing tags (snippets of code or tracking pixels) on your website without having to modify the code. GTM makes is easier to add and update website tags to better understand conversions and site analytics. For more information see About Tag Manager AB Commerce is now integrated with the sales data layer of Google Tag Manager.
Ability to Merge SMS with Email Opt In
Traditionally users have the option of signing up to Email or SMS for marketing purposes, with AB Commerce you now have the option of combining these marketing tools so that a customer signs up for both email and SMS at the same time. Talk to your Implementation Team for more information
New 3rd Party PlugIn Integrations
AB Commerce are delighted to announce two new fully integrated 3rd party plugins. Flixmedia and Appointedd are ready to integrate with your AB Commerce website.
Flixmedia, https://flixmedia.eu/ automatically delivers the engaging digital content and assets that brands develop directly to the product pages of the world’s biggest retailers. To integrate with Flixmedia, email the AB Commerce Helpdesk
Appointed, https://www.appointedd.com/ Engage with your customers and organise appointments with them using the award winning online booking system Appointedd. To integrate with Appointedd, email the AB Commerce Helpdesk