Email Marketing Is Back in the Spotlight for Irish Ecommerce, are You Making the Most of It? With AI, social commerce and paid media dominating much of the ecommerce conversation, one of digital marketing’s most established channels is quietly becoming increasingly important for Irish retailers: email. According to Wolfgang Digital’s 2026 Online Retail Report, email…
Discover how Irish pharmacies, hardware stores and apparel retailers can prepare for Black Friday, Christmas and peak trading periods. Learn how Magico’s Continuous Growth Programme helps ecommerce retailers drive long-term growth beyond go-live.
As customer expectations continue to evolve, hardware and home improvement retailers are under increasing pressure to deliver seamless, connected shopping experiences both online and in-store. That was the focus of a recent webinar hosted in partnership with Hardware Association Ireland, where Magico and Segmentify explored how connected commerce, ecommerce integrations, and customer data are helping…
Thank you to everyone who joined our recent Magico Clinic in Limerick, I was presenting on Growth Planning & Goal Setting for 2026. We covered a lot of ground, and one theme came through clearly: Growth isn’t about doing more, it’s about doing the right things, consistently. For those who attended (and those who couldn’t…
When the last orders are shipped and the rush dies down, many retailers finally take a breath. But this quieter period is one of your biggest opportunities to learn, retain, and plan.Here’s how to use your post-peak momentum to build loyalty and set up your next successful season. 1. Review What Worked Take stock of…
As the busiest shopping season of the year approaches, competition for customer attention is fierce. Whether you’re preparing for Black Friday, Christmas, or January sales, the secret to boosting conversions lies in smart merchandising and personalisation. Here’s how to make your online store work harder for you this Peak Trading season. 🎯 Use…
In preparation for Peak Season 2025 , our Customer Success Manager, Jillian O’Leary delivered a webinar on the value of being prepared for Peak Season Trading. For retailers, Q4 is more than just another quarter — it’s the most important stretch of the year. The data is clear: traffic and revenue surge dramatically in November…
Discover how AB Commerce Analytics helps retailers turn website data into actionable insights. Learn which metrics matter most and how to drive growth with smarter decisions with Magico Customer Success Manager, Jillian O’Leary. Why Retailers Need AB Commerce Analytics Every retailer knows that their website is a goldmine of customer insights—but making sense of that…
Innovation is key to our success and in 2021 we continued to add more value adding features to the AB Commerce platform Below is a summary of the Upgrades delivered in 2021 BREXIT Custom Commodity Codes Getting the right commodity code is fundamental and it is the legal obligation of your business. For Retailers that are…
Some fantastic and innovative new features were added to the AB Commerce platform in 2020. Below is a summary of the Upgrades delivered in 2020 New Approval Process – a website management process that suits your business is crucial to the smooth running of your online store. With that in mind we have added new optional…